The Hidden Secrets of Copywriting

This copywriting course makes sure that you grab people’s attention – and keep it. From headlines to product descriptions to ad copy, you’ll uncover the secrets of growing your business through killer content.

Creativity for Business Success

There’s creativity “sleeping” inside you. Unleash it. Turn it into a business. The most successful entrepreneurs don’t piggyback off the ideas of others. They pave their own path. They innovate instead of imitate. But there’s a problem: innovation is intimidating.

How To Assess Your Store & Improve Your Conversion Rate

In this course, we'll give you a step-by-step process for auditing your store, identifying areas of opportunity, and putting together a personalized plan for making modest changes to your website that can generate significant improvements in your sales performance.

How to Develop and Manufacture Your Product

This course helps you navigate the overwhelming work of developing and procuring your product to sell on Commerce. This blueprint serves to break down every step from design to receiving your product. Learn how you can create the same products that you see around you, and understand the process of communication, manufacturing, and global logistics.

How to Build a World-Class Brand

If you’re having a hard time developing the assets you need for a thriving ecommerce brand and don’t know where to start...we got you! In this course, John D Saunders breaks down the same process he follows to launch brands with a process-driven approach to building a BEAUTIFUL, FUNCTIONAL BRAND.

Use TikTok to get sales

Build a TikTok that gets sales. Create killer content and grow an engaged fan base. This TikTok course is your starter’s guide to getting sales online. Learn the ropes. Find the perfect niche. Make content that has serious viral potential.

Remarketing: What it is and why it’s important to your marketing mix

Remarketing is one of the easier marketing tactics to get wrong, while annoying your customers in the process. This webinar will help you level up your remarketing skills and make people love your brand. We'll cover how to use remarketing across Google, Facebook, Instagram and Snapchat ads to convince customers to come back and purchase. You'll walk away knowing how to leverage remarketing to create a delightful experience for your customers, not just during the holidays, but 365 days a year.

How Pinterest can boost your traffic (and sales) in 2021

Looking to attract new customers and grow sales? With over 400 million monthly active users with high shopping intent, Pinterest is a sales channel worth considering. Join Pinterest Product Specialist Alisa Meredith who will cover what you need to get more traffic and sales. We’ll cover how to create Pins that stand out and how to get found in search using easy, affordable tools that make Pinterest marketing fun and effective.

How to create a 2021 advertising roadmap

Wondering how best to create and allocate your advertising budget in 2021 after the year that was? In this webinar, Brandon Lupo, co-founder of digital agency Slicedbread will bring historical data from their clients to you, to help provide visibility into yearly trends and the effects of 2020 on advertising channels. We'll help you take those trends and establish monthly budgets to maximize performance.

SEO Training for Beginners

This course is designed for ecommerce entrepreneurs who want to learn the fundamentals fast. Whether you’re a complete beginner and barely know what SEO stands for, or you have a small business that’s generating consistent income with SEO, but want to earn more – you’re in the right place.

Build your business with Instagram Shopping

Learn from Instagram’s Dennis Todisco how to leverage Instagram’s product tagging tools and collections as well as paid ads to drive discovery and conversion for your business. You'll also hear from Julia Campbell, Social Media Manager for Wish Atlanta on how they grew their brand through Instagram.

How to Brand and Sell a Winning Product

In this free course, learn how Mike D. of Mike D.'s BBQ created his infamous brand from scratch and how he markets it to the masses. In this course you'll also receive Mike's marketing plan to reach your short-term sales goals and his yearly business plan template to reach your long-term sales goals! You may recognize Mike D as one of the featured entrepreneurs on the Discovery Channel's #IQuit series.

Finding Product Market Fit: Why it Matters and How to Grow Profitably

This course will take you through finding PMF (product market fit), including the steps you need to take in order to find it, how you know you’ve found it and what to do once you’ve found it.

How to Use Data to Increase Conversion Rate (CRO)

Conversion Rate Optimization for Shopify Merchants: How to Audit, then take Action on your store. Use the data available to you. This course will ask you over 80 questions that will help build your site audit as you progress through the course. Each question can be answered using analytics from Shopify, and other 3rd party tools like Google Analytics By the end of the course, you will have implementable, data driven optimization strategies to implement on your Shopify store.

Increase Repeat Purchases with Email Marketing

In this course, you’ll learn why customer retention is just as important, if not more, as acquisition and how email automation can help you increase your repeat purchase rate.

How to Get Press to Grow Your Brand

Do you want media attention for your business but don’t quite have the budget for a media team or PR agency? You're in the right place to learn how to get media coverage for your brand. Your instructor, Tomi Gbeleyi has used the strategies she'll share in the course that helped her get featured in publications like The New York Times, Essence, Glamour, Buzzfeed and +20 more!

How to Build a Profitable Ecommerce Business

Whether you’re just starting up your online store, or are already a 6 or even 7 figure business: you are responsible for your company’s finances. In this course, we’ll share a simple, jargon free-way on how to build a profitable and sustainable ecommerce business.

Drive Value with Brand Strategy

Join Professor Scott Galloway for the Brand Strategy Sprint, which is a culmination of over 20 years of building some of the world's greatest brands. In this three-week intensive, you’ll learn how to tackle the pressing brand challenges facing leaders and strategists today.

Increase Revenue and Grow your Business with 3 Key Performance Indicators (KPI’s)

This course is for anyone who would like to understand how they can bring the store to the next level. In this course, we will cover the principles to grow your business and double your revenue by focusing on only 3 KPIs.

How to Start a Dropshipping Business with US Suppliers

If you’ve ever wanted to have an online business that brought you financial stability, a sense of purpose, and freedom to work and live anywhere in the world? If the answer is yes, then this course is the perfect short but sweet guide to get you inspired and on your way to building an amazing dropshipping business with just a laptop, Wi-Fi, and a dream.

How To Launch An Online Subscription Business

In this less-than-two-hour course teaching you everything needed to build your own online subscription business: from Marketing Research, Customer Research, Product Curation & Validation to Marketing strategies. You'll also learn how to build an online store for your subscription box, how to grow it and how to measure its performance. Sign up today and launch your box tomorrow!

How to Build and Scale a Social Enterprise

In this course we’ll cover topics such as sustainability by design, product lifecycle, product sourcing, human rights in the supply chain and building diverse and inclusive communities.

Deliver a Customer Experience Worth Remembering

Your online storefront creates the foundation for how your customers experience your brand and products. By building out a strong customer journey that accounts for a range of experiences from bad to good, you can take control of that foundation and build trust. In this course, you'll consider the customer journey as a whole, then zoom in on how you can use the information to set up your theme. This will allow you to create the best experience for your specific customers.

How to 10x Your Business (and Your Life)

In this mini-course, serial entrepreneur, investor and best-selling author Tim Ferriss will encourage you to try five experiments to 10x your business and your life.

Hiring Top Talent (and Keeping them Happy)

In this course you'll learn from leaders at Shopify how to hire top talent to help you grow your company for the long-term.

Wholesale Strategies to Scale

If you haven't ventured into wholesale, perhaps these are some of the thoughts that have stopped you in your tracks. If you have the desire to create a wholesale marketing channel, but no idea where to begin...you're going to this course. Your instructor, Amy Welsman is a wholesale strategy and growth expert who is incredibly passionate about helping entrepreneurs create a wholesale channel for their business.

Grow your Sales by Understanding Visitor Behavior

In this course you’ll learn how to better understand visitor behavior on your store, which can ultimately help you grow your sales. We’ll cover how to organize your store to highlight high-margin products, engage with customers to better understand their needs and recognize the behavior of high-value customers. This course is for Shopify store owners looking to simplify website optimization, improve product listings and grow their business quickly and for the long-term.

Grow Your Holiday Sales or Product Launch Revenue (with Ads)

Learn everything you need to know to run a successful holiday sale campaign (or launch a new product). Your instructor, Gamal Codner, has spent over a million dollars on Facebook and Instagram ads at a profit and trains dozens of entrepreneurs each month on how to use ads. You’ll learn the complete Black Friday strategy to use and how using this strategy will generate more revenue for your business during peak sales times.

Grow Your Business with Instagram

In this course, you‘ll get the behind-the-scenes strategies and templates you can use to 10x your following and (ideally your customers) on Instagram.

Google Ads for Ecommerce

In this 60 minute course, your instructor Daniel Patricio will teach you how Google Ads works and why you should advertise on it.

Goal Setting with Daymond John

In this course, you get an inside look at how Daymond helps entrepreneurs set goals and follow through to achieve them.

Getting Started with Shopify

Shopify will grow with you from Day 1. When you start your Shopify store, you have access to enterprise level software when you’re first starting out. Whether you’re starting a side hustle or planning to build a million dollar business, you’re in the right place to learn how to use Shopify. This course is most helpful if you currently have a product or service you’d like to sell.

Facebook Ads for Beginners: Retention and Loyalty

In this 60 minute course, learn the step-by-step process to use Facebook and Instagram advertising to re-engage visitors of your Shopify store.

Ecommerce Email Marketing 101

In this course, you’ll learn how to build an engaged email list and automate your email marketing campaigns for maximum impact on your bottom line.

Disrupting an Industry

In this mini-course taught by Debbie Stirling, CEO of Goldieblox and mentor on Discovery's I Quit, you'll learn three principles to disrupt an industry.

Create Exceptional Customer Service Experiences

Discover how to create exceptional customer service experiences at any stage in business. Taught by Mat Patterson, Customer Service Evangelist at Help Scout you'll practical tips to help you make customer service a competitive advantage.

Build a Revolutionary Company

In this mini-course taught by entrepreneur and philanthropist, Marie Forleo, learn her principles for building a revolutionary business.

Build a Print-on-Demand Empire

Print-on-Demand is one of the fastest growing business models for ecommerce entrepreneurs. In this course you’re learn from serial ecommerce entrepreneur Adrian Morrison, who will teach you the step-by-step process to create your print on demand store from start to scale (the level of success is up to you).

Breakthrough Branding

In this mini-course, learn from the genius of Jean-François Bouchard chairman and co-founder of iconic agency Sid Lee. Get candid tips and advice to help you create breakthrough branding for your business.

AIDA Framework: Advertising Philosophy 101

Good ad creative sells products. So how do you create engaging Facebook ads that capture customer’s attention and converts to sales? In this course Taylor Holiday, CEO of Common Thread Collective and Co-Founder of ADmission will teach you the AIDA framework for ad creative that leads to ROAS (Return on Ad Spend).

Advanced Facebook Ads: Customer Acquisition

In this course, you’ll learn how to get new customers to your online store. From setting a budget to testing your ads, Shopify business owner Ezra Firestone will share his steps for successful interest-based targeting.

TUS100 – Sustainability Essentials & The Triple Bottom Line

This is the first course on your learning journey; it lays the groundwork for all your further and continued learning. Sound fundamentals will benefit you every step of the way.

Introduction to SEO: Tactics and Strategy for Entrepreneurs

Join "Wizard of Moz" Rand Fishkin for a dive into the heart of SEO. This 90-minute class shares actionable insights and tactics for optimizing your content and organically raising the online presence of your business and brand.

Merch By Amazon: Start Your Own Successful T-shirt Business Online

Merch By Amazon is a great print on demand platform. You can easily make money on this platform. Just upload your design and Amazon does the rest of it. (prints the t-shirt, delivers it to the customer, takes care of returns, etc.) And you get paid for every unit of t-shirts is sold.

Build your Shopify eCommerce Store step by step (0 coding)

If you’re thinking of creating your own online store and don’t know how to do it then this course is the perfect solution for you. In this course, I will show you step by step how to build your online store using Shopify, the best and easiest ecommerce platform ever.

E-Commerce Essentials: How to Start a Successful Online Business

Starting an online business is a great way to spark your entrepreneurship journey and build up passive income—but where to begin? Join BigCommerce’s Tracey Wallace for this one-hour class where you'll dive into all the essentials and explore how to identify marketable products, create a store, and build a successful marketing strategy to drive traffic and sales. Tracey breaks down the process of getting started into a manageable step-by-step process that you can easily follow.

How To Use Psychology To Create Better Facebook Ads

If you are looking for scientifically proven strategies and techniques on how to get your Facebook marketing the attention it deserves, take a look at what you will find inside this class.

Social Media Marketing: Top Tips for Growing Your Followers & Going Viral

Want to learn my top strategies for using social media to grow your followers and cultivate a strong brand? If so, this class is for you!

Demystifying QA: Tools to Improve Your Online Customer Experience

A successful business needs a strong foundation! Join MailChimp’s Alianor Chapman for a free 25-minute class on testing and improving online experiences that help you — the freelancer, small business owner, and entrepreneur — achieve your business goals.

Getting Started With Email Marketing | Learn With MailChimp

Join MailChimp's Allyson Van Houten and learn how to craft an email marketing strategy that helps you — the small business owners, freelancers, and startup teams — accomplish your business goals.

The Creative Entrepreneur’s Toolbox: Interviews that Inspire

In this non-traditional class, you'll gain access to a series of interviews that cover essential topics for the creative entrepreneur like marketing, design, and branding. These interviews were originally part of an initiative called The Board, which is a group of 100 creators that are working together to redefine the K-Swiss brand.

Branding for Entrepreneurs: Building an Aspirational Brand in the Instagram Era

Do you have a great idea for a brand, but you're just not sure quite how to establish it online? Never fear — Cyndi Ramirez-Fulton, entrepreneur and founder of Chillhouse, is here to help!

Strategy: Essentials for Management, Consulting and Startup Success

Strategy: Essential Foundations for Management, Consulting and Startup Success is a complete, comprehensive introduction and overview of strategy, taught by Chris Bolman, an entrepreneur, startup advisor and former VP of Marketing at Percolate.

Going Freelance: Building and Branding Your Own Success

Now more than ever, we live in a freelance world, Eager to take the plunge or level up your own freelance game? Join Working Not Working's Justin Gignac and Claire Wasserman for a 50-minute dive into the essentials of going it on your own.

Entrepreneurship Hustle: From Business Plan to Real Success

Every lesson is illuminated with real-world stories from his life as a top restaurateur, with insights that apply to everyone aspiring to open their own small business - It's perfect if you're looking for hustle inspiration, thinking of opening your own spot, or just curious about how great business are born.

Modern Leadership: Give & Get Honest Feedback at Work

Join Know Your Company CEO Claire Lew for an actionable class all about giving and getting honest feedback at work - Packed with research, statistics, and scripts, each lesson tackles common scenarios and practical methods you can immediately start using in your day-to-day.

Storytelling for Leaders: How to Craft Stories That Matter

Stories are everywhere. As a leader, it’s up to you to communicate meaningfully about your work and your aspirations. Whether it’s for marketing materials, a client presentation, a unifying story to fire up your team, an investor pitch, or simply a story about you as a person — this 25-minute class with the founder of SYPartners, Keith Yamashita, will teach you how to craft a compelling story that matters to your audience.

Personal Branding: Crafting Your Social Media Presence

Join Wit & Delight creator Kate Arends for a strategic class on how to create, evolve, and leverage your online personal brand for growth!

How to Start a Startup: From Idea to Innovation

This one-hour class is a perfect introduction to the world of startups—giving you insights, frameworks, and tips so you can navigate one of today's fastest-growing business sectors with confidence.

Growth Marketing Essentials: Build Effective Acquisition Funnels

Ever wonder how to get more people to read your email newsletters, engage on social media, or click on your ads? It’s all about the marketing funnel.

Funding Your Business: Demystifying Venture Capital

Ready to raise money for your business? Join Union Square Ventures Managing Partner Albert Wenger and learn how to navigate the world of venture capital with confidence!

Art of the Start: Turning Ideas into High-Growth Businesses

Bill Reichert and Guy Kawasaki have partnered on countless new businesses over the years, guiding emerging companies as both professionals and investors. Our seed-capital investment fund, Garage Technology Ventures, provided early support for major startups like Pandora, and we continue to meet with hundreds of aspiring entrepreneurs every year.

Context is Key: Social Media Strategy in a Noisy Online World

Don't just tell your brand's story, tell it right. Learn to develop a results-driven social media strategy perfectly adapted to each major social media platform—a strategy that guarantees your brand is telling the right story in the right context. Gary will break down the right story for every relevant platform—Twitter, Facebook, Tumblr, Instagram and Pinterest—all in under 90 minutes. These are the same tactics Gary's used to grow brands like GE, PepsiCo, and the NY Jets. Any opportunity to enter Gary's brain is an exciting one, and this class is no exception. Don't miss it.

Introduction to Social Media Strategy | Learn with Buffer

Create a social media strategy that works with digital marketing strategist Brian Peters and Buffer in this 45-minute, straightforward class.

Email Marketing Essentials: Measuring Impact with Metrics

Join MailChimp’s Chief Data Scientist John Foreman to learn about the email marketing metrics that can help you — the small business owners, freelancers, and startup teams — accomplish your business goals

Email Marketing Essentials: Writing Effective Emails

Join MailChimp’s Kate Kiefer Lee and learn how to write a marketing email that helps you — the small business owners, freelancers, and startup teams — accomplish your business goals.

Get it Made, Get it Sold: The Basics of Sourcing & Sales for Entrepreneurs

Pricing? Vendors? Timelines? Learn how to get products made, sold, and successfully delivered with this essential class for creative entrepreneurs!

Analytics & Authenticity on Instagram: Crafting Your Digital Presence

Make yourself known on Instagram with this 45-minute class with designer and illustrator Sophia Chang.

Email Marketing for E-Commerce: Tips and Tools to Increase Sales

Eager to take your email marketing to the next level, and start increasing sales? This tactical 25-minute class with MailChimp’s Director of VIP Services, Ariana Hargrave, shares tools and tips you can put into action today to send better emails and achieve your business goals