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This collection of in-person opportunities to learn and grow should be on the radar of anyone who values continuing education as a key means for personal improvement.

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Deliver a Customer Experience Worth Remembering

Deliver a Customer Experience Worth Remembering

Your online storefront creates the foundation for how your customers experience your brand and products. By building out a strong customer journey that accounts for a range of experiences from bad to good, you can take control of that foundation and build trust. In this course, you'll consider the customer journey as a whole, then zoom in on how you can use the information to set up your theme. This will allow you to create the best experience for your specific customers.

Customer Service | Ecommerce

Grow your Sales by Understanding Visitor Behavior

Grow your Sales by Understanding Visitor Behavior

In this course you’ll learn how to better understand visitor behavior on your store, which can ultimately help you grow your sales. We’ll cover how to organize your store to highlight high-margin products, engage with customers to better understand their needs and recognize the behavior of high-value customers. This course is for Shopify store owners looking to simplify website optimization, improve product listings and grow their business quickly and for the long-term.

Ecommerce

Grow Your Holiday Sales or Product Launch Revenue (with Ads)

Grow Your Holiday Sales or Product Launch Revenue (with Ads)

Learn everything you need to know to run a successful holiday sale campaign (or launch a new product). Your instructor, Gamal Codner, has spent over a million dollars on Facebook and Instagram ads at a profit and trains dozens of entrepreneurs each month on how to use ads. You’ll learn the complete Black Friday strategy to use and how using this strategy will generate more revenue for your business during peak sales times.

Ecommerce | Marketing

E-Commerce Essentials: How to Start a Successful Online Business

E-Commerce Essentials: How to Start a Successful Online Business

Starting an online business is a great way to spark your entrepreneurship journey and build up passive income—but where to begin? Join BigCommerce’s Tracey Wallace for this one-hour class where you'll dive into all the essentials and explore how to identify marketable products, create a store, and build a successful marketing strategy to drive traffic and sales. Tracey breaks down the process of getting started into a manageable step-by-step process that you can easily follow.

Ecommerce | Marketing | Social Media

Storytelling for Leaders: How to Craft Stories That Matter

Storytelling for Leaders: How to Craft Stories That Matter

Stories are everywhere. As a leader, it’s up to you to communicate meaningfully about your work and your aspirations. Whether it’s for marketing materials, a client presentation, a unifying story to fire up your team, an investor pitch, or simply a story about you as a person — this 25-minute class with the founder of SYPartners, Keith Yamashita, will teach you how to craft a compelling story that matters to your audience.

Entrepreneurship | Marketing

Context is Key: Social Media Strategy in a Noisy Online World

Context is Key: Social Media Strategy in a Noisy Online World

Don't just tell your brand's story, tell it right. Learn to develop a results-driven social media strategy perfectly adapted to each major social media platform—a strategy that guarantees your brand is telling the right story in the right context. Gary will break down the right story for every relevant platform—Twitter, Facebook, Tumblr, Instagram and Pinterest—all in under 90 minutes. These are the same tactics Gary's used to grow brands like GE, PepsiCo, and the NY Jets. Any opportunity to enter Gary's brain is an exciting one, and this class is no exception. Don't miss it.

Social Media