x
< Return to workshop

Introduction to SEO: Tactics and Strategy for Entrepreneurs

Register now

ABOUT THIS CLASS
Do you want to know what 99% of companies, entrepreneurs, and marketers are missing out on?

Join “Wizard of Moz” Rand Fishkin for a dive into the heart of SEO. This 90-minute class shares actionable insights and tactics for optimizing your content and organically raising the online presence of your business and brand.

Bite-sized, easy-to-follow lessons cover:
• crafting an SEO strategy that “moves the needle”
• granular fundamentals for content optimization
• walk-through demos auditing a full site & specific posts

This class is perfect for entrepreneurs, small business owners, startups, freelancers, junior marketers, web designers, and copywriters eager to do SEO that matters! No prior experience or skills required.

How do you know this is the class for you? The best thing about SEO is that it’s not different for every type of site. The fundamentals covered in this class can be applied universally.

By the end, students are all invited to work on a project that can put all their learnings into action: sharing their own SEO strategy and optimizing a piece of content based on keyword research.

CLASS PROJECT
Optimize a blog post (or other piece of content) for SEO.

ABOUT THE PRESENTER
Rand Fishkin is the founder of SparkToro and was previously cofounder of Moz and Inbound.org. He’s dedicated his professional life to helping people do better marketing through the Whiteboard Friday video series, his blog, and his book, Lost and Founder: A Painfully Honest Field Guide to the Startup World. 

12 Videos (1hr 30m)presented by Skillshare
Join Skillshare and get 2 months of Skillshare Premium Membership FREE. Unlock unlimited access to this Premium class along with thousands of classes taught by creators from around the world. No commitments. Cancel anytime.

• INDUSTRY RESOURCE aims to inform and inspire you with recommendations of tools, products, and services to help you build a thriving business. From time to time we promote certain products and services via affiliate links, which means we earn a commission for any customers we refer and in turn, you help to support INDUSTRY RESOURCE when you purchase something through one of our links. Having said that, we take your trust very seriously so we only promote those products or services that we have investigated and truly feel deliver value to you.

Ratings and Reviews

Have you used this service or provider? Share your experience.

Leave a Reply