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CEOs Wear Sneakers: Noah Whinston – Immortals

In this episode, we speak to Noah Whinston about eSports. Noah speaks about his background with sports statistics, his interest in eSports, and how he created Immortals at such a young age. We discuss how eSports is becoming the new frontier of sports as well as the distinction between video gaming and eSports. We also speak about the collaboration between K-Swiss and Immortals, and how K-Swiss is developing a sneaker fit for the professional gamer.