The Life of A Rebel: Michelle Cordeiro Grant

Industry Resource

4 years ago

733 views

In this interview, Michelle Cordeiro Grant (founder and CEO of Lively) speaks about how she took her experience working for Victoria's Secret and built a business around that to disrupt the lingerie industry.

Segments:
0:00 Intro
0:29 First job
0:59 Parents expectations
2:05 Experience at Victoria's Secret
5:00 Leaving Victoria's Secret
6:08 Learning from a startup
7:04 The entrepreneurial bug
8:44 Getting off the ground
10:26 The first few months
14:28 An unexpected surprise
18:27 Jagged shaped entrepreneurs
19:16 Disrupting the industry
21:42 Advice to entrepreneurs
24:07 Outro

Shopify's President Harley Finkelstein "The Life Of A Rebel" series talks with today's leading brand leaders - "Being an entrepreneur comes down to being a rebel: challenging the status quo, resisting conventional paths to success, and taking the road less travelled."