Strategy: Essentials for Management, Consulting and Startup Success

ABOUT THIS CLASS
Strategy: Essential Foundations for Management, Consulting and Startup Success is a complete, comprehensive introduction and overview of strategy, taught by Chris Bolman, an entrepreneur, startup advisor and former VP of Marketing at Percolate.

In this class, I do my best to explain and help you understand:

1. The history and origins of strategy
2. The most influential strategy frameworks and mental models
3. How great strategists think
4. An actionable framework to help you quickly develop, design and execute your own strategies
5. My personal lessons learned as a strategist, management consultant and technology leader

Through the lessons in this course, I’ll distill the last 10 years of my career into helpful, actionable insights to make you a better strategist. Whether you’re a leader, executive, manager, consultant, advertising agency planner, small business owner or anyone else looking to improve their strategic decision-making, this course is for you.

CLASS PROJECT
Write (and/or Diagram) a Strategy Statement or Strategic Plan

27 Videos (1h 59m) – presented by Skillshare
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ABOUT THE PRESENTER
Chris Bolman – Founder & CEO, Brightest.io

Currently, I’m working on my next startup Brightest (brightest.io). Prior that, I led growth and marketing at Percolate (VP of Marketing / Head of Growth), a thoughtful technology company that serves as the technology system of record for many of the most iconic and successful brands.

My work and writing has been featured in publications like Harvard Business Review, Forbes, Digiday, Inc, AdAge and The Next Web.

Previously, I created BuzzFork, a marketing automation and social search SaaS app helping business and individuals engage relevant leads via Twitter. I also co-founded ZoomTilt, a full-service social video solution platform for filmmakers, video marketers and agencies. ZoomTilt was a 2012 MassChallenge and 2013 SXSW Interactive accelerator finalist.